Jewish Student Life At UCLA
UCLA Hillel serves as the vibrant home away from home for Jewish students at UCLA, enriching Jewish life through meaningful experiences in leadership, social action, Jewish learning, Israel engagement, Shabbat and holidays, culture, and the arts within a dynamic 25,000 sq ft facility offering kosher events and inclusive community building. We partnered to develop an engaging digital platform highlighting programs, events, involvement opportunities, and donation pathways while emphasizing identity-building, spiritual growth, and lifelong Jewish connection. Our comprehensive strategy included website redesign, local SEO optimization, branding refinement, and targeted ad campaigns that amplified visibility and drove increased student participation and support.
Site Features & Design Elements
Our Approach
We executed a focused four-step digital strategy to enhance UCLA Hillel's online presence, showcase their diverse programs and inclusive community through clear categories and missions, optimize for UCLA and Jewish student search visibility, and facilitate seamless pathways for involvement, events, and donations.
Research &Positioning
Analyzed campus Jewish life trends and similar organizations. Positioned UCLA Hillel as the essential hub for identity-building, learning, and cultural Jewish experiences tailored to Bruin students.
Design &Development
Redesigned the website with welcoming layout, program grids, mission highlights, donation CTAs, and mailing list integration to foster engagement and community connection.
SEO &Content Optimization
Optimized for UCLA Jewish student keywords, enhanced program and event pages, improved on-page elements, and structured content to attract organic traffic from prospective and current students.
Ads &Lead Campaigns
Launched targeted campaigns promoting programs, events, and involvement opportunities, with retargeting and optimization to boost participation and donations.
Project Highlights
Organic Traffic
Monthly Signups
UCLA Keywords
Mobile Adoption
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Whether you're launching a new business, redesigning your website, or looking for a long-term digital partner, we're ready to help you create a digital presence that supports sustainable business growth.
